Step Into Your Power as a Writer (Stop Being Afraid to Promote Yourself!)
Although most writers are well aware that they struggle with a fear of failure, many writers don’t realize that they also harbor a fear of success. For a lot of writers, the thought of being a successful writer carries with it the assumption that they will have to promote themselves and their work in ways […]
5 Best Book Marketing Tips for Indie Authors
Marketing is something that can be challenging for every author. There are so many different options, and so many different opinions on what you “should” be doing for success, that it can get quite confusing. Fortunately, the secret to great marketing is not to master everything, but rather to focus strongly on a few key […]
3 Big Things Writers Overlook When Building Their Social Media Platform
We’ve all heard the advice that building your social media platform as a writer is super important, and we all know that we’re supposed to have a strong presence on social media if we ever want to catch the eye of new readers. This holds true whether we’ve decided on independent publishing, traditional publishing, or […]
Yes, Writers, It Is Possible to Get Past Your Fear of Marketing Yourself as an Author
By and large, the biggest problem I run into with struggling authors is the challenge they have around marketing themselves. I hear a lot of different reasons for this: “I’m too introverted.” “I hate anything that has to do with sales.” “I don’t want to be fake or phony,” etc. I get those reasons, because […]
Your Book Isn’t for Everyone, and Your Marketing Strategy Shouldn’t Be Either.
I’ve launched three different books in the past couple years and I’ve definitely noticed a pattern. Every time I go into “launch mode” I tend to also go into “marketing frenzy,” which means I’m frantically researching, emailing, posting, and overthinking about my book of the moment. My main drug of choice to support the frenzy […]